Jimco Racing Joins Inaugural California 300 as Supporting Sponsor
Sept. 26, 2022
Off Road Racer Staff
Legendary off-road vehicle builder Jimco Racing steps up to become a supporting sponsor of the California 300!
Jimco Racing will be represented onsite at the midway off-road festival among tons of off-road companies at the start/finish of the inaugural California 300 parallel to Lenwood Road just north of Barstow Main while Jimco vehicles will once again contest the Great American Off-Road Race in Primm on Friday and Saturday across multiple Unlimited and Limited classes.
“I am super excited to be a part of this new race. It’s important for the industry and culture to have a major desert race here in Southern California. This is where the off-road industry was born and where we have the largest concentration of off-road brands. This is our Indy 500!” stated Jimco CEO and racer Robbie Pierce.
“Jimco has been iconic within the world of off-road racing for nearly half a century, and we’re incredibly excited to welcome them to the inaugural California 300 as a supporting sponsor. Robbie Pierce has always supported our vision to grow and evolve the sport and culture of off-road racing,” said Mint 400 CEO Matt Martelli. “With their recent reveal of the New Fastball Jimco “Dragon” All-Wheel Drive Trophy Truck, it shows their commitment to the evolution of the sport. Be sure to visit them at the California 300 midway off-road festival to learn why your next racecar should come from Jimco!”
Founded by Navy engineer Jim Julson in 1975, Jimco Racing has evolved from crafting hobby-level, one-off race cars into an award-winning one-stop shop for professional racing teams. Robbie Pierce, who bought Jimco in 2018 from the Julson family, has been around the off-road racing industry for decades. Pierce is also an Off-Road Motorsports Hall of Fame Inductee for his innovations and commitment to safety in off-road motorsports, and also developed mass-production methods for welding titanium golf club heads and aerospace components.
Jimco Racing Incorporated houses one of the most technologically advanced off-road race shops in the world. Utilizing a staff of respected fabricators, engineers and racers, Jimco builds winning state-of-the-art off-road racing vehicles and pre-runners. Jimco Racing operates their race shop in Santee, California, which features a sprawling 16,000 square feet divided up into sections for race car prep, race car design and fabrication and component production.
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